I will CREATE UNIQUE AND ENGAGING

Financial Content

THAT CHALLENGES, INSPIRES, EDUCATES AND MOTIVATES OTHERS ON THEIR FINANCIAL WELL-BEING JOURNEY

 
 
Financial Content Writer

FINANCIAL WELL-BEING CONTENT WRITING, STRATEGY AND DEVELOPMENT

When we talk about money, we cannot do it in isolation from the rest of our lives. Money is a thread that permeates daily life. It impacts our life, decisions, relationships, levels of stress and feelings of worth, success and happiness. When we teach or write about money, I believe that it should be done in a more holistic, and mindful way.

My belief is that financial literacy and capability-building content should not be boring. We can write content, blogs and learning materials in a way that resonates with your audience and teaches in a more engaging and different way!

To do that, you need to know your audience inside and out and be clear on what your message and unique positioning is. You also need to have the courage to share your voice in that, so as to stand out from the rest of the crowd.

This is where I can help.

I have a passion for educative content, but I also hold the belief that education is only powerful when implemented.

What you share needs to result in action being taken, a shift in behaviour, a change in mindset or a decision to do things differently.

That’s when you truly know you’re having an impact!

If you want to make an impact with content that resonates with your audience, then you need to write authentically and with passion. Ideally in plain English, without jargon, and with a desire to inspire a shift in awareness and impetus towards empowerment and positive change.

With a 20 + year financial background and my training in behaviour change, positive psychology, mindfulness, trauma and well-being, I write to invoke people to think deeper about their relationship with money. How they relate to it, its role and its purpose in their lives.

My voice has been featured and shared in a range of online and in-print magazines, newspapers and publications including The Sydney Morning Herald, The Age, The ABC, Wellbeing Magazine, Elle Magazine, Slow Journal, OM Magazine, Yogi Times.

I ghostwrite content for a range of fintech companies and start-ups. I am a regular content contributor to financial literacy websites, apps and magazines that predominantly have a female audience.

So if you’ve got an audience that is disengaged around finances, or you’re looking for a different content strategy and approach, or just need some articles, modules, training materials or blog content pieces written please reach out!

I’d love to chat!

Knowledge is powerful, but only when we take action and implement it in our lives
— Lea